South East entrepreneur set to inspire at event

SOUTH East entrepreneur Simone Kain, co-creator of George the Farmer and co-director of Hello Friday, will speak about professional and personal resilience at this year’s first Women in Business and Regional Development (WiBRD) professional development event.

The event will be held at the University of South Australia’s Mount Gambier campus on Monday from 5.30pm and is part of an action-packed WiBRD calendar featuring a series of training and professional development events, an empowering women in business breakfast, “be inspired” workshops and business luncheons.

Simone will share her inspirational story, business successes, challenges and top tips for creating new opportunities for yourself and your business.

WiBRD co-deputy chair and managing director of BLH Building Group Jacinta Jones said the event would resonate with all people in the community.

ENTREPRENEUR SHARES INSIGHT: South East entrepreneur Simone Kain will present at this year’s first Women in Business and Regional Development event on Monday.

“Whether you are in business or someone looking to develop your personal skill set, this will be an inspiring event for everyone,” Ms Jones said.

“Simone is a fantastic speaker, her story is both engaging and educational.”

Simone was the winner of the WiBRD Influential Women in Business Awards 2015 Best Small Business Award.

Based in Penola, she is the co-director of Hello Friday, a creative agency that services businesses and government organisations predominantly associated with primary industries or education.

She is the co-creator of George the Farmer, Australia’s popular children’s character who educates city and country children about where their food and fibre comes from.

Since George the Farmer was launched in 2014, first as an interactive story app, the brand has won national awards and delighted children and adults alike.

She has received a number of awards and was recently announced as the 2017 Agrifutures Rural Women’s Award national runner-up.

Among her many accolades are the 2015 NAB Women’s national regional entrepreneur of the year and the 2016 Google Australia regional online hero award.

Free to all WiBRD members, Ms Jones said the event was just one of the benefits of membership.

“If you are a small business owner, career professional, up and coming business woman, entrepreneur or someone looking to develop your personal skill set and network with like-minded people – a WiBRD membership is for you,” she said.

“As a not-for-profit organisation dedicated to empowering women in our community, membership is fundamental to our sustainability and at just $99 a year it is great value for money.

“Four free training and professional development sessions throughout the year more than cover the cost of membership, let alone the other benefits which this year include a member and sponsors only event.”

Non-members are welcome at a cost of $35 with complimentary nibbles and drinks provided.

Visit to purchase a ticket for the event or for further information about WiBRD membership.